5. Mapping Maps

Jeremy Thomas and Myron Weber navigate their way into the Map stage of the 6-stage Strategy to Execution model.

  • “The map is not the territory.” (Clausewitz may have said it. If he didn’t, Korzybski definitely did.)
    • Don’t over-literalize mental models.
    • Abstractions are essential to understanding and communicating complex realities
    • In mental modeling, form follows function.
  • 3 activities that make up the Map stage:
    • Identifying the Problem
    • Assessing the Value
    • Proposing Solutions
  • Key Techniques and Success Factors
    • The Map stage is not about knowing the right answer. It’s about exploring the possibilities.
    • Get scientific: propose hypotheses and design ways to test them.